{"id":25118,"date":"2021-11-19T02:00:25","date_gmt":"2021-11-19T10:00:25","guid":{"rendered":"https:\/\/bcaletrail.ca\/?p=25118"},"modified":"2022-03-05T10:31:16","modified_gmt":"2022-03-05T18:31:16","slug":"brave-noise-building-discrimination-free-beer-industry","status":"publish","type":"post","link":"https:\/\/bcaletrail.ca\/brave-noise-building-discrimination-free-beer-industry\/","title":{"rendered":"Brave Noise: Building a Discrimination-Free Beer Industry"},"content":{"rendered":"<p class=\"lead\">Beer has long been declared the &#8220;every man&#8217;s drink&#8221; \u2014 without pretension, suitable for all, and easy-going. But what happens when someone other than a straight-presenting, cisgender man walks into the beer world? What does the industry look like to someone from a marginalized community? What are their experiences? And is the industry discrimination-free?<\/p>\n<p>This past year saw these questions finally become a matter of public discourse rather than one held in hushed tones between the underrepresented minorities in craft beer. This important moment in beer was instigated by an Instagram post made by Brienne Allan, formerly a brewer at Notch Brewing in Massachusetts, when she posted to her personal account @ratmagnet some frustrations around how she was treated in the industry and asked others if they had experienced sexism in the industry. The result of that casual post was an opening of floodgates as women from across the industry, and across the globe, came forward to share their own experiences. We were no longer alone and the collective helped create some safety and support in the sharing. It also created a dialogue and has edged out some space for us to collectively move our industry forward to be safer and more inclusive, and to begin to truly live the values that we so commonly speak to as a standard in beer.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CRB3dm6pTUE\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CRB3dm6pTUE\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener noreferrer\">A post shared by Brienne (@ratmagnet)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p><a href=\"https:\/\/www.bravenoisebeer.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Brave Noise Beer<\/a> is a global collaboration that has been spearheaded by Allan along with <a href=\"https:\/\/womenofthebevolution.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Women of the Bevolution<\/a>, with the goal of helping build a safe and discrimination-free beer industry. They invited global breweries to keep the momentum in the dialogue going and to honour those who have spoken out about their gender discrimination, racism, sexual assault, and harassment. Their intention is to bring further awareness to the issues that women, BIPOC and LGBTQIA+ individuals face in craft beer. A number of BC breweries have added their voices to this call by brewing their versions of the beer and committing to the required conditions: developing and publishing a code of conduct, making a donation to a relevant charity or non-profit organization, and making a commitment to the long-term work for inclusive and safe environments to best support staff and customers.<\/p>\n<div id='gallery-1' class='gallery galleryid-25118 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bcaletrail.ca\/brave-noise-building-discrimination-free-beer-industry\/image1-4\/'><img width=\"1517\" height=\"1508\" src=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1\" class=\"attachment-full size-full\" alt=\"Brave-Noise-Persephone Brewing Brave Noise\" decoding=\"async\" aria-describedby=\"gallery-1-25289\" srcset=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1517w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1-150x150.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 150w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1-300x298.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 300w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1-768x763.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 768w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1-1024x1018.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1024w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1-564x561.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 564w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1-847x842.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 847w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1-500x497.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 500w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=384&amp;ssl=1 384w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image1.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=1152&amp;ssl=1 1152w\" sizes=\"(max-width: 1517px) 100vw, 1517px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-25289'>\n\t\t\t\tAyla Diebel, Brewer at Persephone Brewing\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bcaletrail.ca\/brave-noise-building-discrimination-free-beer-industry\/cropped\/'><img width=\"1378\" height=\"1378\" src=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1\" class=\"attachment-full size-full\" alt=\"Brave-Noise-Emma Janeha, Assistant Tasting Room Manager at Persephone Brewing\" decoding=\"async\" aria-describedby=\"gallery-1-25290\" srcset=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1378w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped-150x150.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 150w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped-300x300.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 300w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped-768x768.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 768w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped-1024x1024.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1024w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped-561x561.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 561w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped-842x842.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 842w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped-500x500.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 500w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=384&amp;ssl=1 384w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/Cropped.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=1152&amp;ssl=1 1152w\" sizes=\"(max-width: 1378px) 100vw, 1378px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-25290'>\n\t\t\t\tEmma Janeha, Assistant Tasting Room Manager at Persephone Brewing\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/bcaletrail.ca\/brave-noise-building-discrimination-free-beer-industry\/image5\/'><img width=\"1512\" height=\"2014\" src=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image5.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1\" class=\"attachment-full size-full\" alt=\"Brave-Noise-Sara Parsley, COO at Persephone Brewing\" decoding=\"async\" aria-describedby=\"gallery-1-25293\" srcset=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image5.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1512w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image5-225x300.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 225w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image5-768x1023.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 768w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image5-769x1024.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 769w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image5-421x561.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 421w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image5-632x842.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 632w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image5-375x500.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 375w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image5.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=1152&amp;ssl=1 1152w\" sizes=\"(max-width: 1512px) 100vw, 1512px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-25293'>\n\t\t\t\tSara Parsley, COO at Persephone Brewing\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/bcaletrail.ca\/brave-noise-building-discrimination-free-beer-industry\/image4\/'><img width=\"1512\" height=\"2016\" src=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image4.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1\" class=\"attachment-full size-full\" alt=\"Brave-Noise-Ayla Diebel, Brewer at Persephone Brewing\" decoding=\"async\" aria-describedby=\"gallery-1-25295\" srcset=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image4.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1512w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image4-225x300.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 225w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image4-768x1024.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 768w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image4-421x561.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 421w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image4-632x842.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 632w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image4-375x500.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 375w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/image4.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=1152&amp;ssl=1 1152w\" sizes=\"(max-width: 1512px) 100vw, 1512px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-25295'>\n\t\t\t\tAyla Diebel, Brewer at Persephone Brewing\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>Gibsons&#8217;\u00a0<a href=\"\/breweries\/persephone-brewing-co\/\" target=\"_blank\" rel=\"noopener noreferrer\">Persephone Brewing<\/a> was one of the first Canadian breweries to join in the collaboration. &#8220;This collaboration was important to us because bringing awareness to the issues within our industry is important to us,&#8221; said Sara Parsley, COO at Persephone Brewing. &#8220;We want to show our employees, as well as our larger community, our commitment to doing better, both within our own four walls and within the industry. \u00a0Every voice has an impact and the more breweries that make a noise, the more change we can create.&#8221;<\/p>\n<figure id=\"attachment_25307\" aria-describedby=\"caption-attachment-25307\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-25307 size-large\" src=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-11-1024x683.jpg?strip=all&lossy=1&quality=90&webp=90&avif=80&sharp=1&ssl=1\" alt=\"Brave-Noise-Brew\" width=\"1024\" height=\"683\" srcset=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-11.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1024w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-11-300x200.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 300w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-11-768x512.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 768w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-11-756x504.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 756w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-11-500x333.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 500w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-11.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=384&amp;ssl=1 384w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-25307\" class=\"wp-caption-text\">Jake Clark and Alex Miller during the Brave Noise brew at Herald Street Brew Works in Victoria, BC (Molly Jane Photography)<\/figcaption><\/figure>\n<figure id=\"attachment_25308\" aria-describedby=\"caption-attachment-25308\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-25308 size-large\" src=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-47-1024x683.jpg?strip=all&lossy=1&quality=90&webp=90&avif=80&sharp=1&ssl=1\" alt=\"Brave-Noise-brew\" width=\"1024\" height=\"683\" srcset=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-47.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1024w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-47-300x200.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 300w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-47-768x512.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 768w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-47-756x504.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 756w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-47-500x333.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 500w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-47.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=384&amp;ssl=1 384w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-25308\" class=\"wp-caption-text\">Tessa Gabiniewicz of Land &amp; Sea Brewing along with Jake Clark and Alex Miller during the Brave Noise brew at Herald Street Brew Works in Victoria, BC (Molly Jane Photography)<\/figcaption><\/figure>\n<p>In Victoria, <a href=\"https:\/\/bcaletrail.ca\/breweries\/herald-street-brew-works\/\" target=\"_blank\" rel=\"noopener noreferrer\">Herald Street Brew Works<\/a>&#8216; Alex Miller has teamed up with Tessa Gabiniewicz from <a href=\"https:\/\/bcaletrail.ca\/breweries\/land-and-sea-brewing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Land and Sea Brewing<\/a> in Comox and me to brew up a three-way collab. We are working with Lee and Mike Spence of <a href=\"https:\/\/bcaletrail.ca\/listings\/the-drake-eatery\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Drake Eatery<\/a> and Herald Street to host an industry-wide event at the brewery on December 11, 2021 to help progress the conversation and launch the beer.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CWE9OiCplSD\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CWE9OiCplSD\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener noreferrer\">A post shared by Parallel 49 Brewing Company (@parallel49beer)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>In Vancouver,\u00a0 <a href=\"https:\/\/bcaletrail.ca\/breweries\/parallel-49-brewing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Parallel 49 Brewing<\/a> is working with Ren Navarro of <a href=\"https:\/\/www.beer-diversity.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Beer. Diversity.<\/a> to host a 30-minute Instagram Live on November 24th to discuss the Brave Noise brew and diversity in the brewing industry. <a href=\"https:\/\/bcaletrail.ca\/breweries\/settlement-brewing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Settlement Brewing<\/a> is brewing this week and looking to a holiday release of their own iteration.<\/p>\n<figure id=\"attachment_25297\" aria-describedby=\"caption-attachment-25297\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-large wp-image-25297\" src=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204-1024x683.jpeg?strip=all&lossy=1&quality=90&webp=90&avif=80&sharp=1&ssl=1\" alt=\"Jackknife Brewing photo by Darren Hull\" width=\"1024\" height=\"683\" srcset=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204-1024x683.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1024w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204-300x200.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 300w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204-768x512.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 768w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204-756x504.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 756w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204-1134x756.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1134w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204-500x333.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 500w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=384&amp;ssl=1 384w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=1536&amp;ssl=1 1536w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/008-darrenhull-A31A0204.jpeg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=1920&amp;ssl=1 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-25297\" class=\"wp-caption-text\">The front door at Jackknife Brewing (photo: Darren Hull for Good Beer Hunting)<\/figcaption><\/figure>\n<p>Kelowna&#8217;s <a href=\"https:\/\/bcaletrail.ca\/breweries\/jackknife-brewing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Jackknife Brewing<\/a> released its own Brave Noise beer earlier this year. According to owner\/brewer Brad Tomlinson, they were able to raise $5,500 for the local Living Positive Resource Center. Jackknife&#8217;s code of conduct is <a href=\"https:\/\/www.jackknife.beer\/code-of-conduct\" target=\"_blank\" rel=\"noopener noreferrer\">published prominently on its website<\/a>, and the brewery&#8217;s front door declares it is a safe space.<\/p>\n<hr \/>\n<h3>Moving Forward<\/h3>\n<p>Beer is a decentralized industry and exists in a bubble culture. Each brewery is its own world and is a microcosm of the ownership: brewery owners, and the managers that they hire, are the custodians of culture and gatekeepers to inclusivity. This balance of power has unspoken implications that impact the entire industry and what this means is that the actions of owners matters deeply. The opportunity to foster a culture of respect, dignity, empathy, and equality exists for each of us and is a conscious choice each and every day.<\/p>\n<p>The beer industry grew so fast and, as an industry, we have spent the past number of years running to get ahead and keep our heads above water during challenging times. Sometimes, when things grow too quickly, we miss out on the opportunity to build a strong foundation and ensure proper processes and practices are enacted to reflect the culture we want to be part of. We&#8217;ve seen both the good and the bad that can come with such rapid growth.<\/p>\n<blockquote><p><em>The good news is that there is always a chance to grow, evolve, and change. And in beer, we like to look to what&#8217;s next. <\/em><\/p><\/blockquote>\n<p>Right now, there&#8217;s a need for radical vulnerability inside our industry. We need to admit past errors and be honest with what we did not know. We need to make genuine and heartfelt apologies to those who have been wronged and hurt. We need to ask for help in guiding us in the things that we may not know. We need to make a plan on how to move forward in a more equitable manner in our respective spaces, review that plan regularly, and hold ourselves accountable to change and do better, when we know more. Creating safe spaces for all means declaring our values, loudly and proudly \u2014 we should be posting them in our spaces, on social media, and declaring them daily \u2014 and ensuring that our actions defend those values.\u00a0 Brave Noise Beer is a step towards this.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/player.zype.com\/embed\/61808d71dff5bd0001053362.html?api_key=wPVS5IQoMHNsQvfrGuKJ9spKSKCXxsjs0Bf1UVshCI5sUtrj&amp;autoplay=true\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Breweries seeking resources can start with <a href=\"https:\/\/bccraftbeer.com\/we-are-on-a-mission-to-create-a-safe-workplace-across-this-country-for-our-industry\/\" target=\"_blank\" rel=\"noopener noreferrer\">this information published by the BC Craft Brewers Guild<\/a>.<\/p>\n<p>If you are looking for more information about diversity in brewing, check out <a href=\"https:\/\/bcaletrail.ca\/diversity-in-brewing-in-bc-craft-beer\/\" target=\"_blank\" rel=\"noopener noreferrer\">this blog by Meghan Fulton<\/a>.<\/p>\n<p>Readers might also want to check out this article by Paul Fischer entitled &#8220;<a href=\"https:\/\/www.goodbeerhunting.com\/blog\/2021\/11\/10\/aggressive-progress-an-inclusive-new-beer-culture-in-british-columbia\" target=\"_blank\" rel=\"noopener noreferrer\">Aggressive Progress \u2014 An Inclusive New Beer Culture in British Columbia<\/a>,&#8221; which features <a href=\"https:\/\/bcaletrail.ca\/breweries\/jackknife-brewing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Jackknife Brewery<\/a>, <a href=\"https:\/\/bcaletrail.ca\/breweries\/strange-fellows-brewing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Strange Fellows Brewing<\/a> and <a href=\"https:\/\/bcaletrail.ca\/breweries\/townsite-brewing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Townsite Brewing<\/a>.<\/p>\n<hr \/>\n<h3>Participating BC Breweries (so far):<\/h3>\n<p>Already out: Persephone Brewing<\/p>\n<p>November 24: Parallel 49 Brewing<\/p>\n<p>December 11: Herald Street Brew Works X Land and Sea Brewing<\/p>\n<p>December (firm date TBD) : Settlement Brewing<\/p>\n<hr \/>\n<figure id=\"attachment_25309\" aria-describedby=\"caption-attachment-25309\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-25309 size-large\" src=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-42-1024x683.jpg?strip=all&lossy=1&quality=90&webp=90&avif=80&sharp=1&ssl=1\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-42.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 1024w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-42-300x200.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 300w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-42-768x512.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 768w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-42-756x504.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 756w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-42-500x333.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;ssl=1 500w, https:\/\/ef5pdbk7uqr.exactdn.com\/app\/uploads\/2021\/11\/HeraldStreet_bravenoise-42.jpg?strip=all&amp;lossy=1&amp;quality=90&amp;webp=90&amp;avif=80&amp;sharp=1&amp;w=384&amp;ssl=1 384w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-25309\" class=\"wp-caption-text\">Jake Clark at Herald Street Brew Works in Victoria, BC (Molly Jane Photography)<\/figcaption><\/figure>\n<p><small>A wearer of many hats, Jake Clark is the co-founder of Nectar Imports, a boutique agency bringing natural wine and craft beer to Alberta and British Columbia, the Consumer Engagement Manager at The Strait and Narrow Pacific Coast Cocktails, and a consultant for breweries and distributors across North America. With over 20 years experience working in hospitality and craft beer, she has been a key contributor in establishing a number of successful brands across Western Canada, while working at all levels along the chain from brewery to distributor to on-premise beverage management. A trusted voice in the industry, Jake has developed and grown her own <a href=\"https:\/\/www.instagram.com\/girlnamedjake\" target=\"_blank\" rel=\"noopener noreferrer\">@girlnamedjake<\/a> brand and has leveraged that brand to advocate for diversity, inclusion, and safe spaces in craft beer (and society).<\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beer has long been declared the &#8220;every man&#8217;s drink&#8221; \u2014 without pretension, suitable for all, and easy-going. But what happens when someone other than a straight-presenting, cisgender man walks into the beer world? What does the industry look like to someone from a marginalized community? What are their experiences? And is the industry discrimination-free? This &hellip; <a href=\"https:\/\/bcaletrail.ca\/brave-noise-building-discrimination-free-beer-industry\/\">Continued<\/a><\/p>\n","protected":false},"author":1,"featured_media":25306,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[725],"tags":[1023],"itin-listings":[2040,2106,2152,2267,2283,2484],"itin-regions":[1539,1541,1540],"itin-itineraries":[1546,1548,2694,1567,1575],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Brave Noise: Building a Discrimination-Free Beer Industry &#183; The BC Ale Trail<\/title>\n<meta name=\"description\" content=\"Brave Noise Beer is a global collaboration with the goal of helping build a safe and discrimination-free beer industry. 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